The “Esclavos invisibles” (Invisible Slaves) campaign tells the stories of people who were the victims of abuse in Mexico and Guatemala, organizers said.
Each story sends “a message to a young audience that will be able to see this problem more closely, raising their awareness that this is a serious problem that exists in our society and we should all be alert to spotting it”, organizers said.
The campaign’s goal is to raise awareness and prevent human trafficking in Latin America, mainly Mexico, a country that has become an “origin, transit and destination for people trafficking”, organizers said in a statement.
The project is part of the MTV Exit campaign, which was launched in 2004 to raise awareness about trafficking and exploitation of children in Latin America, where some 550,000 children and teenagers have been victimized.
Calle 13, MTV Latinoamerica, the Pan American Development Foundation, or PADF, Fundacion Telefonica and Fundacion Cinepolis are among the organizations participating in the campaign, which is being led by UNICEF.
“People trafficking affects all of us. There is no doubt about it. It is harming our society every day and will continue to do so as long as we all do not work together to raise awareness, inform and protect the most vulnerable people in Mexico – children, young people and women,” Del Castillo said.